jake myrick
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director

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Airbnb Caboose  Roles: Art DirectionIn 2023 I Art Directed a series of spots for Airbnb. These spots were each situated in a miniature diorama-esque tactile world. Using 3D we developed a world that felt hand-crafted and lovingly assembled as if from real materials. Every stitch on every piece of fabric and the grain size of each slat of wood was laboriously poured over and rendered to make this world come to life. The development of both characters and sets began with the incredibly talented team of designers exploring in 2D a colorful cast of characters and specific locations for each spot.


Hotel and Airbnb Explorations


Character Designs








Pool Explorations


Airbnb Explorations


Character Designs








Hotel, Airbnb, and Character Explorations